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Press Releases

  • ALL-NEW 2016 OPTIMA MIDSIZE SEDAN MAKES GLOBAL DEBUT AT THE NEW YORK INTERNATIONAL AUTO SHOW

    Five years ago Kia Motors America (KMA) debuted the re-designed Optima at the New York International Auto Show and introduced a game-changing midsize sedan that catalyzed the brand's design-led transformation. History was repeated when the all-new 2016 Optima, a symbol of the Kia brand's maturation through continuous refinement and obsessive attention to detail, made its debut here today. An instant hit with consumers looking for a fresh alternative to an otherwise staid segment, the Optima has...