First Drive: 2011 BMW550i

05/26/2010

Shahed Hussain

BMW's long-running 5-Series has been completely redesigned for 2011, just in time to take on the redesigned Mercedes-Benz E-Class and Infiniti M, as well as the aging Audi A6 and Lexus GS. In a departure from its past design philosophy, the new 5-Series shares its platform with the larger 7-Series, allowing both sedans to be efficiently assembled at BMW's Dingolfing plant. In the US, the 5-Series model range consists of the entry-level 528i ($44,550), followed by the turbocharged 535i ($49,600), and the V-8 550i ($59,700).

As expected, BMW offers a comprehensive range of options and packages to appeal to wide range of customers. For driving enthusiasts, the Sport Package ($2,200) or Dynamic Handling Package ($2,700) is of greatest interest. Included in the Sport Package are 19-inch alloy wheels, performance run-flat tires, upgraded seats, and increased top speed. The Dynamic Handling Package adds Electronic Damping Control, Active Roll Stabilization, and Adaptive Drive to the Sport Package. Customers in northern climates will likely select the Cold Weather Package ($1,050), which provides front and rear heated seats, heated steering wheel and headlamp washers. The expensive Premium Package 2 ($4,900) includes many additional extras such as a rearview camera, power rear sunshade, heated front seats, upgraded audio system, and a navigation system (not available as a separate option).

We drove a 550i briefly to get initial impressions of the new midsize BMW. The first item that caught our attention was the automatic transmission shift lever: BMW uses its proprietary gearshift sequence and shifter lock button that departs from the customary PRNDL layout used by most manufacturers. We aren't sure what advantage this confers, but it is certainly disconcerting to find the car creeping forward when we thought the transmission was in Park. Most BMW owners are likely acclimated to the atypical transmission controls, but new customers should be forewarned.

From a driver's perspective, the multi-adjustable front seats possess just the right combination of support and comfort. A fuel economy gauge encourages efficient driving, but seems ludicrous in a turbocharged V-8 sport sedan. As a long distance cruiser, the 550i excels with minimal road, wind, and tire noise, even at elevated speeds. Ride comfort is exceptional; the suspension absorbs most bumps, divots, and potholes without complaint. However, the flip side of the compliant ride is significant body roll during typical lane changes and other normal driving conditions. The tightly damped suspension we expected from a 5-Series has been replaced by a soft, unperturbed ride expected from Lexus or Mercedes-Benz. However, our test car was not equipped with the optional Dynamic Handling Package which may address the uninspiring handling. The 550i retains the steering precision and feel prized by BMW enthusiasts, but it is the sole reminder that the 5-Series was once a sport sedan.

In contrast, we had no complaints about the turbine-smooth 4.4L V-8, which replaces the previous 4.8L unit. The direct-injected 4.4L V-8 is rated at 400-bhp from 5,500-6,400 RPM. Torque output is an impressive 450 lb-ft. from 1,750-4,500 RPM. Coupled to an 8-speed automatic, the V-8 accelerates the 550i deceptively fast, especially considering the hefty 4,376 lbs. curb weight. The extra gear ratios pay dividends: fuel consumption is a reasonable 17/25 MPG (city/hwy.).

Among midsize luxury sedans, the 5-Series has traditionally placed a premium on driver involvement and superb handling. In its attempt to appeal to a larger customer base, BMW has diluted the performance heritage of the 550i, which now seems to be intended as a smaller version of a 7-Series. Fortunately, enthusiasts can still specify options to restore the crisp handling expected from a BMW, but the German automaker has clearly decided that the future success of the 5-Series depends on pursuing Lexus and Mercedes-Benz customers.