Press Releases

NEW TECHNOLOGIES AND 'SUPER' MODEL ENHANCE BUICK LUCERNE LINEUP FOR 2008

Since 2004, Buick has steadily brought more premium and near-luxury products into its portfolio. The addition of the 2008 Lucerne Super - due in showrooms in early 2008 - underscores that commitment. Buick rekindled the Super name after 50 years to designate its most premium model in the brand's line-up, offering design, luxury content, and enhanced performance characteristics exclusive to the Super badge. Buick also is introducing two new safety-enhancing technologies - Side Blind Zone Alert...