Reviews
2022 Toyota Prius Prime Limited
A Prius plug-in hybrid that straddles the line between EV and hybrid.
2021 Toyota Prius 2020 Edition
A limited-edition Prius to celebrate 20 years of US sales.
2020 Toyota Prius XLE AWD-e
Toyota expands the Prius lineup with an AWD model.
Press Releases
Best-Selling Hybrid Gets Dramatic: 2022 Toyota Prius Adds Nightshade Special Edition
Instantly recognizable with its wind-piercing shape, the Toyota Prius, becomes the first dedicated hybrid model to join Toyota's growing family of Nightshade special editions for 2022. Available in either front-wheel drive or AWD-e versions, the new Prius Nightshade brings an unexpectedly bold style to the car that made "hybrid" a household word. Based on the Toyota New Global Architecture, the fourth-generation Prius adds a Nightshade Special Edition alongside the L Eco, LE, LE AWD-e, XLE, XLE...
Iconic Hybrid Makes a Bold Statement: Toyota Announces Prius Nightshade Edition
The Toyota Prius is making a statement for model year 2022 with a new Nightshade special edition. Known for its wind-piercing shape, this Prius brings unexpectedly bold style to the car that made hybrid a household name. Featuring striking black exterior trim, wheels, and badges, it's a Prius that brings a smart, confident addition to the versatile, road-trip ready carline. Available on the FWD and AWD-e grades, the Nightshade edition comes in Midnight Black Metallic, Super...
The 2021 Toyota Prius Prime Adds Safety and Tech While Continuing to Combine the Best of Both Worlds
Take the best elements of the world's best-selling hybrid, mix in the silent, no-gas EV mode when charged, top it off with Toyota value and durability and you have the Prius Prime. A plug-in-hybrid, the Prius Prime has an astounding 640-mile driving range. New for 2021, the Prius Prime upgrades from Toyota Safety Sense-P to Toyota Safety Sense 2.0 for 2021. This advanced suite of driver-assist technologies is highlighted by automatic emergency braking and includes: Pre-Collision...
2020 Toyota Prius Brings Its "A" Game with Standard Apple CarPlay(R) and Many More Features
If the 2020 Toyota Prius could talk, it might congratulate other carmakers for following its lead and offering more gas/electric hybrids. The more hybrids made, the less fuel used and the lower carbon emissions. The Prius, though, in all humility, would also point out that it was the world's first mass-produced hybrid model more than 20 years ago, that it is one of the world's best-selling hybrids and that Toyota produces more hybrid models than any...
2020 Toyota Prius Prime: A Solution to Rising Gas Prices
Toyota Prius Prime gets many upgrades for 2020 and remains the most efficient Toyota hybrid and one of the best options to protect drivers from price hikes at the gas pump. Available this summer, the Manufacturer's Suggested Retail Price (MSRP) for the LE grade will be $27,600, the MSRP for XLE grade will be $29,500 and the MSRP for Limited grade will be $33,500. The word "Prime," which is defined as being the best, or at...
2019 Prius is Most Capable Yet Thanks to Available New AWD-e System
When it comes to the 2019 Prius, "Let's Go Places" can be expanded to "let's go more places, in more conditions" thanks to the available new AWD-e system. Designed to provide more confidence and control when weather and road conditions are less than ideal, the electric all-wheel drive system further expands where the Prius can take drivers. The new Prius AWD-e system will certainly deliver added traction and confidence for drivers but, in true Prius fashion,...