Press Releases

Lancia Pu+Ra HPE, the first car in Lancia's new era

"Today Lancia presents Lancia Pu+Ra HPE, the brand vision for the next 10 years that takes the brand into the era of electric mobility and sums up our way of conceiving and experiencing the car. Starting with the new Ypsilon, our cars of the future will be inspired by the Lancia Pu+Ra HPE," stated Luca Napolitano, CEO of the Lancia brand. A 100% electric car, with a brand vision in terms of range with over 700...