Acura is the upscale division of Honda. Although Acura joined the US market in 1986, the brand has only recently entered other markets like China and Japan. As its worldwide presence increases, Acura aims to differentiate its products from those of parent company Honda, as well as other luxury competitors, with distinctive design, sensible luxury, and technology. Acura's US lineup primarily consists of sedans and SUVs with sales of the MDX and TL leading the brand.

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