Press Releases
2014 CADILLAC ELR ELECTRIFIES THE LUXURY MARKET
The 2014 Cadillac ELR luxury coupe blends dramatic design and industry-leading extended-range technology to deliver a driving experience that is sporty and environmentally friendly. It represents the first application of Extended Range Electric Vehicle technology by a full-line luxury automotive brand. The ELR delivers on the promise of the Converj Concept on which it is based. The exterior establishes a new, progressive proportion for the brand while the interior introduces a new design theme that will...
Cadillac ELR Electrifies the Luxury Market
Cadillac unveils the 2014 ELR today at the North American International Auto Show. The sleek luxury coupe features the first application of Extended Range Electric Vehicle technology by a full-line luxury automotive brand. "ELR is an unprecedented combination of luxury, advanced engineering and progressive design in a coupe that is both sporty and environmentally friendly," said Bob Ferguson, Cadillac global vice president. "This is a pivotal moment in Cadillac's history, as we continue our product-driven expansion."...
Electric Concept Car Comes to Life as Cadillac ELR
The innovative Cadillac Converj Concept, a dramatic luxury coupe with extended-range electric vehicle technology, is moving forward as a production car that will be called the Cadillac ELR. Development of the ELR is just underway, so details on performance, price and timing will be announced later. The Cadillac ELR will feature an electric propulsion system made up of a T-shaped lithium ion battery, an electric drive unit, and a four-cylinder engine-generator. It uses electricity as its...